Drivers

SPY PIC! – 2013 Cobra Amp Cell Driver

BY MyGolfSpy
Sep 4th 2012
Read all comments

Cobra Amp Cell Driver

When you see trademarks with names like SmartPad and MyFly…what comes to mind? Maybe a new Apple product release…or how about a prototype Nike shoe. Well, both would have been a good guess…that is before Cobra went all bad-ass and rogue on the golf equipment world. Yeah you guessed it (actually you didn’t) but those are both Cobra-Puma Golf trademarks that were filed. And at least one of them is on display in the “spy pic” we got for you today. It’s called the COBRA AMP CELL DRIVER.

Details

I have been saying this for years now and the trend just seems to continue to grow in the industry. The trend I am referring to is “Customization & Personalization”. And it’s not only here to stay but it will continue to grow over the coming years. You saw Callaway do it with the uDesign and now Cobra is the next to offer the golf consumer a choice when it comes to what color they want to play in their driver. In the new Cobra Amp Cell driver you will be able to choose from the following 4 colors on your head:

:: Silver
:: Orange
:: Red
:: Blue

Couple other things you might want to know about the Cobra Amp Cell driver is that it will be available in 460cc and a tour version at 440cc. The stock shaft will be a Fujikara Fuel shaft, and the loft will be adjustable from 8.5 to 11.5 without affecting the face angle. Soon as we get more info and pictures we will be sure to update this post.

YOUR THOUGHTS?

What are your thoughts on the Cobra-Puma brand since leaving the Titleist umbrella? You like what they are doing…or wish they had stayed the way they were? How do you like the color option offered on the new Cobra Amp Cell driver? Got any first impressions on the look of their newest stick? Let ’em know!

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comments

Join The Discussion

Rolling 85

11 years ago

I own AMP driver (9.5, Hard) , and love it for its distance, forgiveness, and most straight ball I can hit with this.
Never go under 240 yds with my clubhead speed (102-107mph). Average would be 250-255yds.
Sometimes hit relatively high ball, so I would rather have lower loft angle in somewhat gusty condition.
This sounds perfect for me. Can’t wait testing!!

Don Fox

11 years ago

I have always used the off-set… and, will probably buy the new Cobra driver. However, I wish Cobra would make some off-set fairway woods. I do not care much for the adjust option such as open, closed and standard ….. Just give me a good old off-set 3 wood with an Aldila M speed shaft and I am good to go.

terry

12 years ago

when will people realize all this technology is bad for the game and bad for your wallet. this is so stupid. its a business. every year they need to come up with something new to sell us. let’s go back 30 years: butter knife irons and wood woods :) since we all have access to the same technology, all we are doing is running up the cost on ourselves. dumb. dumb. dumb.

josh vokal

12 years ago

I have to disagree terry. Tour pros have had there clubs altered for them for years now. Now companys can give us amatures the same options as the guys on tour. It allows us to maximize the performance of their product. Why wouldnt they want us to fully enjoy the product. Thats the nature of any company. Thats like saying the auto industry is screwing us for making cars that get more mpg and offering more saftey features. should we all be driving a model T? nobody is making you buy the new clubs. Why not let a company push the limits and develop new products that will help the weekend hacker actually enjoy the game we all love. I know I would have alot more fun playing 4 hr rounds then watching a guy struggle in front of me play some 15 year old clubs and hitting it all over the map.

BC

12 years ago

I would love the option to pick your shaft color as well. I’m not a fan of that white shaft.

imrnjr

12 years ago

I have not gotten to hit the one the Cobra rep left at my club but what I noticed was that the loft adjustment also had a couple of draw settings (10.5 and 11 if I remember correctly) for for those of us with less than perfect swings. The demo was in white with the stiff flex and looked pretty good.

Mark

andrew

12 years ago

what they should do is offer a “persimon” color-or better yet- PLAID!!!
(seriously i might buy a plaid driver)

Cobra nut

12 years ago

By the way I meant you no offense Brian just rattling off is all.

Mike Hammel

12 years ago

Cobra took my handicap from 13 to 1. I played around with other irons and drivers thinking there was something better. I played the S2 driver B4 I got “fitted” for a 910. I sold my 910 D2 and went to a Nike VR driver. I now play S3 Pro irons and Volkey wedges. Play my old Ping putter after I got mad broke and sold my Scotty putter (after a 4 putt). I wear callaway shirts (cheap), FJ shoes and Srixon VX balls. I’m a 1.7 now and playing the best golf of my life. There is no perfect brand. Just use each club that works best for you. Cobra is as good as any.

Chris

12 years ago

I think if Cobra stayed under the Titleist umbrella they would have followed the path of Foot Joy…eroding market share. I think all in all consumers like to see manufacturers take the initiative and be pro active instead of reactive. I’ve seen all 4 drivers and hit one and it was sweet. The shaft was pretty tight in the tip and the loft changes were visible in flight. The face angle looked square in every loft except for maybe the 11.5* (could’ve looked 1/2* closed?). I think Cobra is gonna kill it with this one.

Bert Swift

12 years ago

I purchased the AMP tthis year after the RBZ and R11s, my drives are just as long if not longer and more consistent. If the new drivers are as good, I am in. The color choice is just icing in the cake but I approve of choice. I would like to have a face adjustment though.

Cobra nut

12 years ago

lol @ Brian, who is the parent company of say TM? Can you sit down for this answer: Addidas where have you been under a rock? Seriously, all top brands have a clothing line Cobra is not the first. I have just switched all my gear over to Cobra because I can drive the AMP 300 yards straight on a great day and am averaging 270 normally so if that is garbage call me Oscar the Cobra playing grouch.

Lou Cherniss

12 years ago

Too busy for me. What’s with the alligator skin stuff?

Peter Langan

12 years ago

I’m a Ford man, any color you want as long as it’s black. Since the clubs are made in China, probably Beijing, the actual production cost of each club is minimal. The profit margin is huge.
I play a Speedline Fast 10, time to upgrade. Any suggestions out there?

Gil B.

12 years ago

It’s nice to be able to make adjustments to the head to change the desired loft. Now when they come up with truly new technology to change the color of the head on the fly will I really be impressed.

David Woolmer

12 years ago

Personally I think that Titleist sold on Cobra to Puma because it wanted to widen the perception that its brand was on a much higher plain than the Cobra brand and was the preferred brand for better amateurs and many tour professionals.

Personally again, I think that really serious golfers prefer their drivers to be black or even white and shy away for garish graphics including hiding shaft graphics on the underside of the shaft on both woods and irons.I certainly do.

ignorance123

12 years ago

Looks like there’s something resembling an Adams Velocity Slot.

Gerrymaguire

12 years ago

Correct me if I’m wrong but didn’t Rickie Fowler have his 1st PGA Tour win using the Amp Driver this season?

Anyway, I’m a fan of what these guys are doing. it’s something different. Loft adjustability sounds incredible especially if they’ve managed to not affect face angle. Not sure how this is possible though.

RP Jacobs II

12 years ago

Titleist did it, though they have a patent on the system(dual adjustment on the hostel)..I’ll be curious on how Cobra does it also…

Fairways & Greens 4ever…

Eric Kuhn

12 years ago

I don’t really care about color options. I’m not against a funky color, but I’m not going to pay more for it. I don’t like the grey looking section on the sole of the club. It looks like cheap plastic in the picture. I suspect it can’t look that bad in person though. I’m really curious how they accomplish the loft change without affecting the face angle.

Brian Lives Under A Rock

12 years ago

Brian,

Rickie actually had his first PGA Tour tournament victory with Cobra Puma clubs. Granted he hasn’t played well in the latter half of the season, I would hardly compare him to Vilegas. As for trusting your game to Cobra, why do you think they are inferior? If any golf company is an apparel company, it is Nike. Mark my words, your 8 year old callaway clubs are the cause of your 7 handicap not improving any.

Jason Taylor

12 years ago

Clothing company making golf clubs…. Adidas….Nike… Puma… Fila… Footjoy… All the major Clubmakers are also clothing companies… Ever wonder why Sergio wears Adidas and sports nothing but Taylormade clubs…. Hmmmmmmmmmmmm.

RP Jacobs II

12 years ago

Why he plays TMaG clubs? Yea, it’s called the dollar bill(s). A lot of ’em.

Fairways & Greens 4ever

TheFireFinder

12 years ago

I remember when Cobra first came out. It was the best thing out there. Everyone wanted the Cobra Driver. But then there was that issue with the clubs being copied and fakes made them go off the chart. The Cobra Amp looks cool and I hope it is really awesome. I need a new driver anyways. Besides, I am a sucker for wild colors. Thanks for the info.

Brian Cass

12 years ago

Mark my words.

Cobra/Puma won’t be around in 10 years. Maybe less. Apparel yes but clubs no. They are the new Nickent.

Amanda S

12 years ago

Brian I guess you don’t watch the Stock Market…Because if you did you would see that Cobra/Puma has a bigger market share then Nickent ever did. Cobra’s has went up so many points over these 2 years with Puma I can assure you Brian Cobra is not going any where except being 3rd in the golf ranking’s….much more then Nickent ever did….Again know your facts….

RP Jacobs II

12 years ago

The new Nickent? Dude, not even close. Not even in the same ball park.

Fairways & Greens 4ever

Brian Cass

12 years ago

I hit the AMP and it felt like garbage. Ricky Fowler’s performance isn’t doing so hot under the Cobra banner either. Sort is of like the Villegas Cobra to TMade switch….not so hot. We’ll see if this new driver changes things for Fowler. All I know is I would NEVER trust my golf game to some apparel company. Did I say NEVER? The trusty rusty was a neat concept and even a nice looking wedge but I have never seen anyone bag one.

josh vokal

12 years ago

You might wanna check the stats their bud. His driving stats are WAY up from his Titleist days. And he won his first PGA tour event with his new cobra sticks. So i certainly wouldnt compare him to Camillo switching to his TM junk. Not sure what you have in the bag but if its titleist and I would assume by your comments it is…. check who owns them now. Or maybe you shouldnt… you may never trust your golf game.

Amanda S

12 years ago

I agree Josh…Ricky Fowler’s game has inproved so much this year he is now in the top 35 in the world. And For Titleist they are now owned by another clothing company does the name FILA ring a bell.. So Brian you might want to check what you have in your bag…The Clubs you may have are made by another clothing company so i would not talk about Cobra…until you know your facts. But what do I know…I am a girl…lol

RP Jacobs II

12 years ago

Amanda, great comments & excellent post(s). A lot of these guys’ tone of certainty far exceeds their actual knowledge(If they indeed acknowledge factual statements as knowledge..lol). Boy or girl, it’s nice to see someone who articulates the facts.

Drop into the forum. We’d love to have your perspective. You’ll definitely raise the bar!.lol.

The Best

Fairways & Greens 4ever

RP Jacobs II

12 years ago

I hope that this sells better than the AMP…I really do, because Cobra is pushing the envelope & I like to see companies/people rewarded when they take risks and dare to be different…Though it’s gotta be a type of difference that people will pay for…They’ve gotta be a little nervous at having the AMP available presently for $179.00 a year before most of their competitors’ drivers will hit that price range…That’s a whole lotta dollars lost on the sales side & profit side of the business…

We’ll see….

Fairways & Greens 4ever…..

stevenhw8

12 years ago

Dang! I guess I’ll wait for the new one then! :P

ms1195

12 years ago

Im not a big fan of the different color schemes, or adjustability for that matter, but I do like the direction that Cobra is going. They are being very innovative in their product lines and really thinking outside of the box (I think we all know they did the white driver first). I am included in the crowd that thinks drivers don’t have much room to grow or change going forward, but I won’t be upset when Cobra proves me wrong.

Tider992010

12 years ago

Looks kind of cool. Like the color choice and as far as adjustability, once set up correctly, I don’t change much. Advantages being that as golfers get older, you can adjust the driver to fit your evolving swing.

wdgolf

12 years ago

This sounds pretty cool, but there are always tradeoffs for adjustability, so I’m curious how this will be done. 8.5 – 11.5 is a huge range without affecting face angle.

Love that they’re offering different colors too, hopefully they don’t screw it up like Callaway and charge a fortune for it.

wdgolf

12 years ago

I forgot to mention: Win a RBZ Fairway! http://forum.mygolfspy.com/topic/6788-upping-the-ante-win-a-rbz-fairway/

thread jacking for all :)

nicsherman

12 years ago

The MAP price for the Driver should be $299.99 and $399.99 for the tour. The thing is Awesome. I can’t wait to try it with a better shaft. The Fuel felt a bit soft.

Ronniemac

12 years ago

I am also curious because increasing loft closes the face a decreasing opens it.

David W

12 years ago

I do like the idea of being able to change the loft without changing the face angle. If…LOL…when you hit a spot where you aren’t hitting the driver well you can increase the loft to make it a little more forgiving without having to buy another driver. NICE!

Ronniemac

12 years ago

I don’t know TM R9 changes loft but higher lofts close the face and lower loft opens the face.

David W

12 years ago

Hard to comment on the color choices without seeing multiple drivers to see where the color changes. For example, on the Callaway the color was only on the bottom of the club, who cares what color is on the bottom of your club???

Golfermax78

12 years ago

Companies need to start making it possible to switch out color pallets between rounds. If my shoes/hat don’t match my driver there’s no reason to play ;)

john Domagal

12 years ago

You made my day :>)

TwoSolitudes

12 years ago

The 8.5-11.5 feature is brilliant if it works.

No black option? Seriously?

Steve

12 years ago

AGREED!!! I’m all for the color choices, but seriously, maybe a more traditional option!

xxio

12 years ago

8.5 to 11.5 loft without affecting face angle? That save a lot on manufacturing costs. basically just one sku head and one sku adaptor.

No wonder there is no loft on the bottom of the club in the pic.

Phillip Castro

12 years ago

I am one for options and applaud Cobra-Puma for putting out drivers with such a color selection. I’m excited to see more pictures of this driver.

Alex

12 years ago

Our Cobra rep brought these us and the first thing i thought of when I saw them was that the line looks like an assortment of lolly pops.. I’m not a huge fan of all the different colors, but what I am a fan of is their hosel. They will be offering “Blue Stiff” instead of 11.5 Stiff or 10.5 stiff. Like you said in the write-up, they range from 8.5 – 11.5 so they do not need to offer certain lofts. They also are using a window to tell you the loft on the hosel rather than a +1, -1 system. Now does the technology work? I don’t know because we weren’t able to hit them. I will post on here when we are able to though!!

Chris Ray

12 years ago

As long as it helps me hit it farther than my buddy’s neon green RKT BLZ driver, I’d be an ecstatic golfer! But does color choice translate into farther drives or just an easy way for Puma to sell some clothes’ colors other than orange?

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Drivers

SPY PIC! – 2013 Cobra Amp Cell Driver

Cobra Amp Cell Driver

Details

YOUR THOUGHTS?

For You

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comments

Rolling 85

Don Fox

terry

josh vokal

BC

imrnjr

andrew

Cobra nut

Mike Hammel

Chris

Bert Swift

Cobra nut

Lou Cherniss

Peter Langan

Gil B.

David Woolmer

ignorance123

Gerrymaguire

RP Jacobs II

Eric Kuhn

Brian Lives Under A Rock

Jason Taylor

RP Jacobs II

TheFireFinder

Brian Cass

Amanda S

RP Jacobs II

Brian Cass

josh vokal

Amanda S

RP Jacobs II

RP Jacobs II

stevenhw8

ms1195

Tider992010

wdgolf

wdgolf

nicsherman

Ronniemac

David W

Ronniemac

David W

Golfermax78

john Domagal

TwoSolitudes

Steve

xxio

Phillip Castro

Alex

Chris Ray

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