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Want to know the name of the next Callaway Golf club before it gets released?
Patents and Trademarks are extremely time consuming and very expensive, but they are also one of the best resources for getting a glimpse into the future of the golf industry. They give you a sneak peek into the future and let [...]

If You Purchased Golf Equipment Recently Then Most Likely You Already Paid the Golf Tax
Golfers spent and extra $100 million dollars last year because of Tiger Woods. Phil Mickelson cost you $47 Million, VJ another $20 million, and Michele Wie who didn’t win a single tournament, made us spend an extra $19.5 million dollars. [...]

Early in Callaway’s History

Back in the mid 80’s Callaway was just getting started and they wanted to develop a product that could instantly brand their company and make a name for themselves in the golf world. But…they needed someone and something to do that for them.
The “SOMEONE” ended up being the most influential golf [...]

Get Your Money Back From the Game of Golf
In the years you have been playing golf how much do you think you have spent on golf clubs?
More then $500
More then $1000
More then $2500
More then $5000
More then $25,000 ?
Well golf clubs are much like cars in the sense that they lose their value right when you [...]

The Problem
Golf is actually a simple game but our brains and the zillion golf magazines on news stands today make it more complicated then it really needs to be. Lets face it most golfers all have similar problems. Whether it is a slice, a hook, a thin shot, or a fat shot they just go [...]