To understand the origins of MOAD we need to go back more than a decade.
As some of you may already know, from 2001-2009, Priority Designs, a small industrial design consultancy based in Columbus Ohio, played a significant role in the creation of many signature TaylorMade Products.
Priority Designs helped develop TaylorMade’s 300 Series, the R7 (TaylorMade’s first moveable weight design), the indelible R7 SuperQuad, and the less beloved R7 CGB Max.
One could make a compelling argument that TaylorMade would not be where they are today if not for their partnership with Priority Designs. [READ MORE]