Is this the Next Big Bertha?
Drivers

Is this the Next Big Bertha?

Is this the Next Big Bertha?
How would you like to be able to remove the crown from your driver?

This morning I stumbled upon a recent Callaway patent application titled CG HEIGHT ADJUSTABILITY BY CONFORMAL WEIGHTING. It caught my attention for a couple of reasons.

Firstly, the technology described is actually really cool (and fun), and has the potential to overcome some of the issues/limitations of current Callaway technology.

Secondly, and I’ll admit to finding this part amusing, Callaway’s patent authors appear to have gone out of their way to describe the deficiencies with that current technology.

cally-patent-8

Here’s the absract.

A golf club head comprising a conformal weight sized to fit within a recess or channel disposed in a crown or sole is disclosed herein. In some embodiments, the crown or sole itself is a conformal weight, and is removably affixed to a base structure comprising a striking face and a skeletal support structure. In other embodiments, the golf club head comprises a conformal weight in the form of a sole cap that is removably affixed to the golf club head and covers small weight ports disposed in the sole.

They keywords here are removably affixed. Effectively what Callaway is describing a system in which the crown itself is a movable weight, or a system in which the crown can be removed to access movable weights.

You have my attention.

Here’s the overview.

“The objective of this invention is to provide a thin, adjustable weight with minimal or no effect on appearance at address while maximizing the ability of the weight to adjust center of gravity height. Additional goals include minimizing the fixed component of the structure dedicated to the weighting system and also minimize any potential effect on impact sound.”

cally-patent-6

For those finding themselves asking “To what end?”, Callaway has your answer.

“Positing weights in a crown, especially near its highest point, is very effective in moving the vertical position of the center of gravity.”

Certainly one interpretation of Callaway’s ultimate intent is that the company wants to push the center of gravity even higher than they’re able to accomplish with current Alpha designs. It’s a bit odd when you consider that TaylorMade, Cobra, and others are dedicating their efforts to pushing center the center of gravity as close to, and in some cases, below the neutral axis as possible, but Callaway has been nothing, if not consistent, with this particular philosophy.

cally-patent-4

We can save the performance debate for another day, but what’s amusing to me is that Callaway’s patent team explicitly lays out the flaws with current Callaway technology.

“The fixed structure of weight port is inefficient and penalizes overall performance, and concentrated mass located in the center of the crown can have an adverse effect on sound.”

We’ve talked about this at length…structure, whether it’s for a gravity core, a track weighting system for anything that slides or flips, or even just the simple port that a fixed weight screws into, has a weight cost. That cost is what prevents designers from optimizing the placement of whatever discretionary weight is left after the bones of the club are laid out.

cally-patent-3

Structure is not a Callaway-only problem. Companies constantly struggle to balance the adjustability that golfers want with the performance characteristics they need. Adjustability itself is a limitation and ultimately a compromise.

With that said, any straight-talking R&D guy without a chevron on his shirt will tell you that the most inefficient place to dedicate structural mass is in the center of the clubhead. An example might be a centrally located tube that runs from the crown to the sole.

Sound familiar?

While Callaway engineers were as efficient as they could be given the realities of the Alpha design, I believe the central structure problem is exactly why Callaway moved to a dual-tube, perimeter system for the 816 iteration of Alpha.

cally-patent-5

Structure, however, is only half the problem with current Callaway technology. The gravity core is, itself, an inefficiency. Heavy end, light end, with mass-eating material connecting the two. That connective tissue has a cost, so why not eliminate the ends, and the middle, and just put a single heavy weight where you want your mass concentrated?

That’s where the design laid out in this new patent application comes into play.

If you believe there’s value in a hight CG setting, as Callaway clearly does, the most efficient way to raise mass is to affix your weight directly to the crown. Imagine what that might look like. The Callaway patent application acknowledges what we’re all thinking; “such installations are visibly distracting at address”.

That’s one way of saying that nobody wants to look at a weight port in the top of their driver. Even PXG wouldn’t put screws in the crown…at least I don’t think it would.

So what’s the solution?

This is the really cool part of Callaway’s design. The patent describes “a lightweight crown removably affixed to the skeletal support structure”.

Holy Shit! Removable crowns. I want that. I can’t say exactly why, but I definitely want that.

cally-patent-7

How Might This Work

Unlock the outer shell to reveal a structure that contains at least one weight port, though as you can see from the drawings, multiple weight ports are likely. Since patents are generally broad in scope and designed to cover as many bases as possible, it should be noted that these ports could be basically any shape (hex weighting) or size, and the weights themselves could be made from nearly any material. They could be fixed or removable. They could be basically anything.

Apart from the cool factor that comes from being able to remove the crown (and potentially the sole) of your driver (did I mention that I want that?), what’s really intriguing about this design is that eliminates much of support structure that limits current movable weight designs. Yes, there is mass tied up in the trusses that support the crown itself, but if the goal is to move mass higher in the clubhead, that structure actually helps achieve the goal.

The applications aren’t limited to high CG either. Weight back, weight low, it could all work. Ultimately it’s an idea that seeks to give golfers the adjustability they want, while removing a significant percentage of the inefficiencies (performance costs) that come with it.

cally-patent-1

It’s Closer Than You Think

While we can’t yet be certain that Callaway will have the technology ready for late summer 2016, we also know that Callaway isn’t alone in looking at what I guess we should call removable shell drivers. We’ve seen Cobra patents in the past, and we can only assume others are working on it as well.

The big question is whether or not this technology would be consumer serviceable.

Would you be interested in a driver with a removable/interchangeable crown and/or sole?

For more details, see US Patent Application #20150297960.

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Tony Covey

Tony Covey

Tony Covey

Tony is the Editor of MyGolfSpy where his job is to bring fresh and innovative content to the site. In addition to his editorial responsibilities, he was instrumental in developing MyGolfSpy's data-driven testing methodologies and continues to sift through our data to find the insights that can help improve your game. Tony believes that golfers deserve to know what's real and what's not, and that means MyGolfSpy's equipment coverage must extend beyond the so-called facts as dictated by the same companies that created them. Most of all Tony believes in performance over hype and #PowerToThePlayer.

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      Steve

      8 years ago

      I wish these golf manufacturers would stop forcing golfers to buy the latest model as soon as they release it !

      Oh that’s right they don’t !!!!!!!!!!!!!!!!!!

      If it doesn’t outperform your current club don’t change but shut up whining about the companies bringing out new equipment THEY ARE IN BUSINESS TO SELL PRODUCTS so why do people moan when they launch new products

      Reply

      Alex Birchall

      8 years ago

      David Doyle

      Reply

      David Doyle

      8 years ago

      Hmmmmm interesting cheers

      Reply

      Alex Birchall

      8 years ago

      Thought you would like this

      Reply

      David Doyle

      8 years ago

      Gives me a few ideas. I’ll need some help designing it anyway. Make it something you’d buy

      Reply

      Alex Birchall

      8 years ago

      Put a cobra snake on it and I’ll buy it

      Reply

      David Doyle

      8 years ago

      Haha that’s very true haha

      Reply

      Kevin Mcdonald

      8 years ago

      Why???

      Reply

      bar

      8 years ago

      I’m an amateur, I work, and therefore cannot spend hours a day hitting balls, Ive been trying and buying different clubs for the last 30 years and in all honesty I cannot hit the ball as far as I could 30 years ago because age is catching up. The best driver I ever had was a Srixon XXIO because it had a hot face and when it became illegal I lost yards. Looking back I wish ,instead of buying all these clubs which did nothing for me, I had invested a few bob on Yoga and joining a gym which would have been far more beneficial and which would have kept me stronger and more flexible.

      Reply

      Steve S.

      8 years ago

      This is all marketing nonsense. All the manufacturers have reached the limits of the USGA rules and they are now “working the edges”. For the “average” golfer (95 mph driver swing) none of this makes more than a couple yards of difference, at MOST. MyGolfSpy test results prove this. And if your driver swing is 110mph+ you’re more concerned about keeping it in the short grass… which is more about your swing than the club…

      Reply

      Rob Chapel

      8 years ago

      In all honestly this is probably gonna make me hold off on another driver. I love the Cobra Z fly because of the colors it provides. I love the red blue and green club heads. The problem is I’m not going to buy three drivers to get all the colors. With a removable crown you could basically have any color on any given day. Ray Cook did this with his Mood Putters by having Red, Blue, and Green inserts but they only cover one strip. If a company that could make it so you could customize colors of everything like iron inserts, putter head cover, and driver crowns it could open up a whole new revenue stream. Not to mention you could get your favorite sports teams on your clubs. For instance during different seasons I could use Seahawk, Mariner covers, and Sonic covers. I also think this would be great for women golfers because we all know they love to accessorize. Or say you get a dent in the crown or the paint chips like taylormades love to do. Instead of replacing the whole club pow just buy a replacement crown.

      Reply

      BigC

      8 years ago

      Will it fix a poor swing? Didn’t think so! Another gimmick to charge an outrageous price to fix a non-existent problem!

      Reply

      Matthew Strube

      8 years ago

      Sorry, but my 915 D3 is just so solid and free from gimmicks.

      Reply

      redneckrooster

      8 years ago

      Reminds me of my ol’ drag racing days. Making the competition look one place while the performance is some other simple place . . .

      Reply

      Phillip Kushman

      8 years ago

      M1

      Reply

      Cally

      8 years ago

      Nope callaway did composite crowns before taylormade, so this is not the MI taylormade made the ft-3 in 2015. Lol

      Reply

      steve

      8 years ago

      Exactly right. In fact if you look at the original ‘Fusion’ driver it’s not hard to where the M1 got it’s idea and look from lol just paint the front bit white and there you go

      Jason Zuback

      8 years ago

      Is a cool concept, there have been other preceding this Callaway application. Of note http://golf-patents.com/a-new-titleist-adjustable-cg-driver-design/

      Reply

      Kip Yaughn

      8 years ago

      Kinda like an engine compartment!

      Reply

      Aldo Rebanal

      8 years ago

      Sticking to my Cobra Fly Z.

      Reply

      MyGolf Spy

      8 years ago

      Sometimes you got to go with the motto of “don’t fix what ain’t broke.”

      Reply

      Barry

      8 years ago

      However improvement betters…. It doesn’t have to fix. If it improves the game I’m in full stop.

      GilB

      8 years ago

      After re-reading this I’m convinced we’ve been hoodwinked.

      Reply

      Nigel Day

      8 years ago

      Wonder when we will be offered ” the removable driver ” !

      Reply

      MyGolf Spy

      8 years ago

      You already are. You can remove the heads on the majority of drivers nowadays ;)

      Reply

      Glen Johnson

      8 years ago

      why ffs

      Reply

      Erick andress

      8 years ago

      I thinks it’s a very impressive concept. I like the concept of being able to independently change cg from top to bottom without any inefficiencies or useless weight as described with the flaw of the gravity core. It is definetly a much more refined idea than previous models. I remember when the alpha came out and that was the first vertically moving cg design in had ever seen or heard of and how this got me “hyped” up. I will say, I don’t quite understand where the hype to see inside the driver crown has developed recently with the new cobra driver as a good example. Not saying I don’t like it, because I do?, but why does it matter if you can see inside. In the blurb about the author, it mentions he prefers performance over hype. I am totally on board with that and having studied advertising and public relations in the past I understand the manufacturers need to keep developing and promote products also. But in relations to this exact concept club design, I don’t see how this applies to the masses of the golf population considering the percentage of the golf population thst can even hit callaway’s player clubs previously released. When doing club fittings, I find myself using a lot of technical terminology not suited for the average golfer who most of the time confuses the heck out of them. Always happy to hear it but seldom find the time and energy to try to fully comprehend this. A product like this complicates the fitting process for them and entices them to purchase the latest and greatest regardless even if it doesn’t match their level of play. Great for the industry as a whole economically but for the enjoyment of the weekend warrior and can’t say the same. Long story short, can’t wait to see it, but more than likely will not be my first recommendation for 95% of the population.

      Reply

      Cliff Morgan

      8 years ago

      Big problem I have always had with drivers with removable weights is they only come with predetermined weights. What if I wanted a 3g weight and not the 1g weight in my extreme fit or a 8g and not the 11g. I’d love to buy a driver that doesn’t have the adjustable shafts settings but that means buying old stuff or from companies that you can’t tryout because stores don’t carry they.

      Reply

      MyGolf Spy

      8 years ago

      While I agree with you. In theory there should be almost infinite amount of weight combinations for golfers to choose from, but from a logistics standpoint that is not easy and also confusing to the average golfer. When they make adjustment too complicated it negatively effects golfers more than offering less options. There is an interesting book called the “Paradox of Choice” that goes in to why.

      Reply

      Cliff Morgan

      8 years ago

      I’d love to see you guys do a full review and compare the grenade driver from bomb tech to some of the new stuff. I like how it’s a simple glued in shaft driver but I’ve never seen one in person and always feel the reviews are biased on them

      Reply

      MyGolf Spy

      8 years ago

      Cliff Morgan – we actually did test the Bombtech against over 20+ drivers. It finished towards to bottom of the pack. Claims are one thing, performance is something totally different.

      Reply

      Cliff Morgan

      8 years ago

      Thanks for the response. Just the information I was looking for. Always nice to have a opinion and some data from someone who isn’t trying to sell me something.

      Reply

      Don

      8 years ago

      I agree with you as well. Since I was a machinist before I turned golf club maker. I build my own weights for a few of my OLDER TaylorMade drivers, like the R 7 series. I make the weights out of a variety of materials, including Plastic, steel, brass and a few others including lead. I used machine screws to attach the weights to the driver, and by changing the Length of the screw, I can change the Total weight of the weight/screw combination. If I want a driver head that weights 220 grams instead of the normal 200 grams, all I have to do is exchange the factory weights for one I build for my purposes. Need a 25 grams weight for an R 7, not a problem.

      Reply

      John

      8 years ago

      Have you ever looked at http://www.billybobsgolf.com? They offer a whole assortment of different weights for the TaylorMade drivers (as well as other brands). I have been a full-time club builder for 10 years and I have always found them to be on the cutting edge of golf club modification and repair. I have converted several SLDR drivers into the R-15 style by adding additional weights I purchased from them. My customers thought that was really cool. I’d check them out if you’re in the market for different options.

      Reply

      Don

      8 years ago

      Thank you for the Billy Bob’s site address. They have some very useful parts for club making and custom weighting. They sell some things that I currently make for my own club building needs. but their prices on some of the things are pretty low, so I might just start buying from them and save my time for other things.

      Josh Gold

      8 years ago

      I have…up against a rock wall…opened up like a can of tuna… Justin Surat

      Reply

      John Dunworth

      8 years ago

      No.

      Reply

      GilB

      8 years ago

      This seems a little over the top, or under the top, to the point of excess. I may be wrong but I think the vast majority of amateur golfers would agree that this has exceeded the limits of weight shifting or deviation. Where do you go next? The complexity associated with this is the latest step in gimmickry that we just don’t need or desire. That’s my view and expect some backlash but that’s how I view this article.

      Reply

      Sims Moore

      8 years ago

      Give me a break, more fools gold.

      Reply

      MyGolf Spy

      8 years ago

      We actually see this as a step forward compared to their current technology. And that is coming from someone that is a creator of a very similar (wink, wink) patent.

      Reply

      Sims Moore

      8 years ago

      Wink, wink not buying it. The entire golf industry could stop making clubs for 5 years and everybody would get along just fine. Stick to promoting wedges and putters. New Drivers are dead to a large portion of the world.

      Reply

      Chris Marcil

      8 years ago

      That’s false Sims. The entire industry revolves around driver and ball sales. When was the last time you saw a commercial for a wedge or a putter (and don’t even bother with an iron or hybrid), that wasn’t an infomercial? Drivers are still the absolute key to the majority of the world.

      Reply

      Bill Dreger

      8 years ago

      Chris Marcil I think there is growing disconnect between the manufacturers and consumers as more and more shoppers are getting fed up with all the hype. Aka: “bullshit fatigue”.

      Reply

      Chris Marcil

      8 years ago

      I agree with the BS Fatigue Bill Dreger, there is no question about that. However driver sales and even moreso NEW driver sales lead the market. I used to have the actual numbers and as best as I recall people buy a new driver ever year and a half, irons and wedges closer to every 6 years. We’re talking top of the pyramid brands to core consumers, Simply, new driver releases every six months havn’t proven to slow down new driver sales to the consumers that drive the market…so, I guess if by “the majority of the world” and Sims means that literally, he’s correct, but to the consumers who drive the industry, it’s not.

      Reply

      AndyUK

      8 years ago

      To you get the impression the Callaway Tour Van techs are getting sick of trying to add hot melt through a 2mm hole lol.

      Reply

      Guy Crawford

      8 years ago

      Seems crazy with a removable crown.

      Reply

      Markus Viljanen

      8 years ago

      Gaming the G30, the best driver I have ever had… To me these Callaway drivers just look silly.

      Reply

      MyGolf Spy

      8 years ago

      The G30 has been one hell of a driver for lots of golfers this year. Myself included.

      Reply

      Daren Lumley

      8 years ago

      Yawn

      Reply

      Kirby Oaks

      8 years ago

      No. There are already too many moving parts and things to break or fall off. I don’t need another one. This is just a silly waste of time.

      Reply

      Zac Frazier

      8 years ago

      Golf Industry Status for 2016 : Getting Desperate

      Reply

      Geoff Boyer

      8 years ago

      Well said!

      Reply

      MyGolf Spy

      8 years ago

      Always interested to hear when golfers have comments similar to yours. It is really interesting from our stand point. Golfers want technology to move forward, yet they don’t like to see it happening quickly. They prefer to have it happen only every couple years from a manufacturer. We actually see this as a step forward compared to their current technology. So from our end it is less desperation and a move in the right direction. So, that being said. Why does this look desperate to you? Really interested in hearing your thoughts.

      Reply

      Zac Frazier

      8 years ago

      I feel the golf industry is trying so hard to stay relevant they are actually leaving themselves in the past. Every time one of these manufacturers creates a new product, its longer, straighter, higher, etc. They do this to intentionally leave you wanting more and thinking the $500 driver you bought 8 months ago has been surpassed by modern (in the last 8mo) technology that was not available last fall. This is wearing golfers thin in an already strapped industry. How about every manufacturer spend 2 years developing their new products and come to market with new products on a cycle similar to Titleist? We might start to believe them again when they say, longer, straighter, higher, etc. As of now its more of the boy who cried higher MOI.

      Reply

      MyGolfSpy

      8 years ago

      Teaj

      8 years ago

      would love to see the number the high CG produces. I am not really a Callaway fan though I do hit the BBA’14 which has been deemed inefficient from this post so it has me curious what the higher CG could do for my game. We shal have to wait and see

      Reply

      McaseyM

      8 years ago

      Seems like a tinkerer’s dream. Pop the hood, place some weights and voila!!
      It is well beyond my desire of amount of adjustabilty, and seems like it would have several screws and too many moveable parts (for me). I’m not an engineer, so please pardon my simplistic idea here, but I wonder if you could almost do a screwing weight that slides up and down the axis of the threads to move a weight inside, maybe put it on an rotational axis in the sole to swing it/shift it around to different locations within the head.
      But at least Callaway could have a cool tag line ” Pop the hood and fine tune your drive”

      Reply

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