Amazes Me The Response We Get On Putters
It always amazes me the responses we get when we post pictures of new putters yet to be released to the public on the blog or forum. Putters as a whole are generally extremely polarizing…people either love them or hate them…and golfers form their opinions fairly quickly.
Typically if the putter looks similar to a past design with simple modifications (finish, slightly wider flange, milling, etc.) the overall response is more widely accepted. Although if a designer tries to think outside the box and create something with a new technology or design that is less conventional the response is almost always more negative in tone. It could be the most game changing technology in the world for a club that you use 3 x times more than your driver and if it looks odd people are most likely going to bash it.
Remember…Non-Conventional & Innovative Is Almost Always Going To Look Different
Although in the rest of the industry golfers are always wanting a ground breaking technology to be introduced year in and year out…for example: drivers. Which is unfortunate for the putter industry…because it gives these designers no real reason to push the envelope…especially if all they have to do is remake the Ping Anser for the 1,503 time to be able to sell more putters. Why create something new…when there is not much reward for your risk?
But remember when you go beyond conventional thinking and create something more innovative it is almost always going to look different than anything you have seen before.
And since day one of making their putters…STX has always been a more non-conventional option. And for this reason…it has for the most part not been as accepted in the putter field as some others. Up to this point they were really known for their inserts more than anything else…yet when most golfers think of inserts on putters the majority think Odyssey. But you might find it interesting to know that STX actually had inserts in their putters (1985) before Odyssey (1991).
Introducing the 100% Milled – STX Xform Putters
But as these images show STX seems to be looking to add a 100% milled line of putters to their line-up. I had been asking for years if they had a milled line in their plans and it looks like I got my answer. And while they still have a more non-conventional look and feel to them compared to other milled putters…the response from our readers was quite surprising. We released the first ever seen “spy pics” of the new STX Xform 1 putter on our forum last week and the response was almost 100% positive. I have also received quite a few emails and private messages asking for us to do a review of this model….the MGS readers seem to really like the fresh new look offered by the STX Xform 1 model.
So without further ado…here are the brand new spy pics of the new STX milled line….it includes the Xform 1, Xform 2 & Xform 3 models. And I am sure they would love to hear your thoughts.
TK
11 years ago
They do look great – and I am happy to hear that they also come in LH!
Will have to find a place to demo them first.
TK